Nike: Pro Bra Collection Experience
Nike Pro Bra Collection Experience
Our Role: Concepting, Art Direction + Design
For the launch of the Nike Pro Bra Collection, we developed and produced a premium fitting room experience for athlete and influencer seeding. As part of the experience, she left with her perfectly-fitting bra in a beautiful custom box, with a wash bag and instructions on how to post about her experience on social media.
Nike Pro Bra Collection Product Superiority Shoot
Our Role: Concepting + Art Direction
The Nike Pro Bra Collection was shot in NYC by Hasse Nielse.
Nike Pro Rival Bra Launch Windows
Our Role: Concepting, Art Direction + Design
Nike Women launched a new collection of Sports bras, with the Nike Pro Rival being the hero product. We were asked to bring it to life in the store windows using Athlete imagery and the product itself.